Inspiring Young Minds Through Fun and Educational Toys

Established in 1995, Brainstorm Ltd is a leading trade-only supplier of innovative, high-quality toys designed to entertain, educate, and inspire. Proudly employee-owned, our team of eight shareholders is committed to delivering outstanding service, with UK-based sales and logistics operations distributing worldwide from our UK warehouse or directly from the Far East.

We are home to a range of exciting brands, including:

  • Brainstorm Toys – Our flagship range launched in 2011, offering fun, science-based toys that spark curiosity and encourage discovery.
  • The Original Glowstars Company – Revitalised in 2007, this nostalgic brand continues to shine with classic favourites alongside exciting additions like Glow Kits, Glitter Stars, Glow 3D, and Cosmic Glow.
  • Natural History Museum – A collaboration that brings the wonders of nature and history into the hands of young learners.

We are also the exclusive distributor in the UK and Ireland for a selection of award-winning and unique brands:

  • StikBots – Award-winning stop-frame animation and fidget toys.
  • Aqua Dragons – Live prehistoric creatures that amaze and educate.
  • EUGY – Eco-friendly, collectible 3D animal puzzles.
  • Water Art – Magical water-based creative play.
  • Sensory – A calming and soothing range of accessories.
  • Halftoys – Magnetic puzzle toys with educational value.
  • Freak Marbles – A collectible range combining play and history with a twist.

At Brainstorm, we’re passionate about creating and curating toys that children love and parents trust. With a strong reputation for quality, creativity, and reliability, we continue to grow our portfolio with engaging products that stand out in the market.

Brainstorm owned brands for world distribution

Owners of the exclusive distribution rights for UK and Ireland