Inspiring Young Minds Through Fun and Educational Toys

Established in 1995, Brainstorm Ltd is a leading trade-only supplier of innovative, high-quality toys designed to entertain, educate and inspire.

A proud family-owned business, Brainstorm also shares its success with five employee shareholders and is supported by a dedicated team of long-standing, committed staff. This strong foundation of experience and shared ownership underpins our passion for delivering exceptional products and service.

We are committed to outstanding customer support, with UK-based sales and logistics operations distributing worldwide — either directly from our UK warehouse or via our trusted partners in the Far East.

We are home to a range of exciting brands, including:

Brainstorm Toys – Our flagship range launched in 2011, offering fun, science-based toys that spark curiosity and encourage discovery.
The Original Glowstars Company – Revitalised in 2007, this nostalgic brand continues to shine with classic favourites alongside exciting additions like Glow Kits, Glitter Stars, Glow 3D, and Cosmic Glow.
Natural History Museum – A collaboration that brings the wonders of nature and history into the hands of young learners.

We are also the exclusive distributor in the UK and Ireland for a selection of award-winning and unique brands:

StikBots – Award-winning stop-frame animation and fidget toys.
Aqua Dragons – Live prehistoric creatures that amaze and educate.
EUGY – Eco-friendly, collectible 3D animal puzzles.
Water Art – Magical water-based creative play.
Sensory – A calming and soothing range of accessories.
Halftoys – Magnetic puzzle toys with educational value.
Freak Marbles – A collectible range combining play and history with a twist.
Zing – Innovative toys encouraging kids to explore, experiment and have high-energy fun.
Puffy Art – Creative 3D art drawings on sponge-based canvases.

At Brainstorm, we’re passionate about creating and curating toys that children love and parents trust. With a strong reputation for quality, creativity, and reliability, we continue to grow our portfolio with engaging products that stand out in the market.