EUGY has been awarded the 'Made for Mums' Top Xmas Toy for 2020 - judged by kids and recommended by parents and approved experts. Over 300 toys were submitted, 200 shortlisted for testing and 100 toys given the 'Top Toy...

My Very Own Rainbow has always been a popular product since it's launch in 2011.  All kids love rainbows and in the pandemic the rainbow became a symbol of hope as children up and down the country decorated their windows...

From the makers of StikBot - we present KLIBOT - a line of collectible, all-action figures.  With interchangeable pieces, articulating limbs and accessories, KLIKBOTs are ready to travel  the universe an go on any adventure you can imagine!  Launched to...

Nick Saunders talks to Toy World regarding the role suppliers of educational toys have taken during lockdown.  Read the full article here.

Aardman will launch a new series on Netflix, on 17th of March - Shaun the Sheep: Adventures from Mossy Bottom!   The Brainstorm Shaun the Sheep torch and projector has been really popular since it's launch at the end of 2019...

Demonstrators from Brainstorm had great fun over February half term showing our StikBot and EUGY product lines to customers at the Hamleys Regent Street store.  Kids loved meeting the StikBot character who made regular visits to the floor as well...

This year Brainstorm are celebrating 25 fun years in business!  Read more about the history of Brainstorm and the future plans here as published by Toy World and here as published in Toy News.

Our Twitter party on the 6th of December was a huge success with over 7 million timeline deliveries in the hour-long takeover. Running with the theme of STEM toys, the social media activity focused on our many varied educational products...

We are looking ahead to 2020 and another exciting new addition to the StikBot range - enter StikBot MEGABOTS.   Now StikBot's have their own mega machines with extra parts for easy animation.  Read all about it here as published by...

TV advertising ramps up from September for all key lines and will continue in regular bursts until the end of the year.  TV campaigns will be planned for the following lines: StikBots, StikBot Monsters, StikBot Zanimation, StikBot Dinosaurs, My Very...