Author: Debra Tiffany

We are delighted to share some exciting news — our new Zing Pop Rocketz has been recognised in this year’s Outdoor Toy Awards! 🚀🎉

This air-powered rocket toy is perfect for on-the-go fun — easy to pack for holidays or park trips, and incredibly simple to launch. Just pop a soft foam rocket into the launch tube, give it a good squeeze, and watch it soar up to 50 feet into the sky!

We’re thrilled that both the expert toy testers and our toughest critics — the kids themselves — had a blast trying them out. Thank you to the Outdoor Toy Awards for celebrating play that takes children outside, sparks imagination, and keeps them active.  Read all about it here as published in Toy World.

We are absolutely delighted to have won the Supplier of the Year Award at this year’s Toymaster show!

This achievement is a true testament to the dedication, passion, and hard work of the entire Brainstorm team. We couldn’t be more proud – and we’re so grateful for the recognition from our valued partners and the Toymaster community.

Thank you to everyone who has supported us on this journey!

To read more about the awards evening click here as published by Toy World.

We were delighted to win the Toy Fair Hero Award in the Kidult category at London Toy Fair.  For more information on the winners click here.

EUGY goes from strength to strength and it’s eco-credentials lead the way in sustainable toys.  Read the article published here in Toy World.

Brainstorm is celebrating 30 years in business with a move to bigger premises.  To read more about it click here as published by Toy World.

Halftoys is expected to spark curiosity with a minimailst design that belies the collection’s unique play value.  Read more about it here as published by Toy World.

Freak Marbles, from World Alive, is the new spin on one of the world’s oldest toys and has been extremely well received at the launch at London Toy Fair.  Read more about it here as published by Toy World.

We are excited to be launching the brand new Greepz horror plush range in 2025. These spooky characters have changing lenticular faces and initially there will be six styles of Greepz and six smaller Greeplingz characters.  Read more about it here as published in Toy World.

We are delighted to announce that Water Art has won the Creative Play Award in the Painting/Colouring/Modelling 4-7 years category as published here by Toy World.  Sales of the line have gone from strength to strength since launching earlier in 2024.

We are delighted to showcase our fantastic EUGY and The Original Glowstars Company lines in specially designed bespoke POS at the Hamleys Regent Street Store.  Read more about it here as published in Toy World.

ZINKEEZ are a sensory fidget toy that are endless stretchy, flexy and squeezy fun. Do tricks by walking them across your desk, bounce them and squeeze them for tension relieving fun.  The product is “certified fresh” made from a blend including 40% wheat straw. Crafted with the highest quality standards the toy is not only environmentally conscious but also safe and reliable.  Read more about it here as published in Toy World.

Following the success of the EUGY instore event days, we have created a promotional offering for retailers to demonstrate our other arts and crafts lines: Water Art and Create N Colour.  Read more about it here as published by Toy World.